As a trans-regional, multi-format, comprehensive large commercial group, Liqun Group takes the retail chain and commercial logistics distribution as its main business, while also develops different business models. In fields as hotel chain, pharmaceutical logistics and pharmacy chain, real estate development, e-commerce, cultural investment, import and export trade, cross-border e-commerce, finance, express delivery, mineral water production, information technology, community fresh, chain convenient store, category collection store, food processing industry, Liqun group has made a good achievement as well.
In January 2016, the subsidiary of Liqun, Shandong Ruilang Pharmaceutical Co., Ltd, was listed on New OTC Market. In April 2017, Liqun’s subsidiary Liqun Commercial Group Co., LTD. was successfully listed on the main board of the Shanghai Stock Exchange，which made Liqun step into a new development era. In May 2018, Liqun Group successfully acquired a 100% stake in 2 Hong Kong subsidiaries and 10 companies located in East China and 72 large supermarkets of Lotte Group, which significantly expanded the company's operation scale and further enhanced its social influence, finally help to finished the transformation from a regional business group to a national business group. In June 2018, the Shanghai Cooperation Organization (SCO) Qingdao Summit was successfully held, by which Fuxingxiang Logistics Company, the subsidiary of Liqun group, has owned good reputation as the general food supplier of the Summit for it’s good service performance and high quality food material during the summit.
In November 2020, with a total construction area of about 250,000 square meters, Liqun East China Supply Chain and Modern Logistics Headquarters project was put into use. In November 2021, with a total investment of 3 billion yuan and a total construction area of more than 300,000 square meters, Liqun Smart Logistics and Supply Chain Base project started to be used. In October 2022, with a total construction area of more than 100,000 square meters, Liqun E-commerce Smart Logistics project started to be used, which has further completed Liqun group’s logistics distribution pattern in north and south domestically, and an intelligent supply network serving Qingdao, covering shandong and connecting the whole country was constructed.
To date, Liqun Group owns more than 100 commercial buildings of more than 20,000 square meters, which total commercial area is more than 3 million square meters. Liqun Group owns 4 large logistics centers that total area exceeds 700,000 square meters, more than 10 star-level hotels, more than 80 ‘Fuji farm’ and convenience stores, and more than 60 Liqun pharmacies, built a diversified and collectivized development pattern. In 2022, the group achieved operating revenue of 28.67 billion yuan and profits and taxes of 611 million yuan, which made it ranking among the top 500 Chinese private enterprises, the top 30 Chinese chain enterprises and the top 10 Qingdao Top 100 enterprises for several consecutive years. As a “Time-honored Chinese enterprise” with a history of nearly 90 years, Liqun Group has received many honorary titles, such as “AAA Credit Enterprise of Enterprise Credit Evaluation", "Top 100 Commercial Retail Enterprises in China", "Excellent Enterprise in China Department Store Industry", "National Commercial Quality Management Award", "Chinese Commercial Famous Brand", "Excellent Enterprise in Shandong Province". Won the first batch of "China commercial Credit Enterprise", the first batch of "Management Innovation Demonstration Unit", "Shandong Province service famous brand" and so on.
In the future, liqun group will pursue the corporate philosophy “Think in advance, service as your wish” as before to strengthen the supply chain base; carry forward the enterprise spirit “do the best, never let it rest” to focus on development; uphold the spirit of openness to the market to build “Liqun group” into a century-old brand with profound deposits. “Liqun” will make contributions to expand employment, serve people and the society and promote better life by studying advanced operation mode and scientific management experience at home and abroad, strengthening self-building, promoting technological innovation as well as management innovation improve the management level and service level of enterprises.